Power News

Should You Panic Over AI or Should You Embrace It?
Should You Panic Over AI or Should You Embrace It? Episode 8 – What Should I Do About AI? Listen to Other Episodes The existential

The Price Is Right May Be More Sage Than Just a Show Title
The Price Is Right May Be More Sage Than Just a Show Title Episode 7 – Is The Price Right? Listen to Other Episodes There’s

Is Your Enterprise a Business or a Hobby?
Is Your Enterprise a Business or a Hobby? Episode 6 – Business or Hobby? Listen to Other Episodes Over the years, Power Pair Marketing has

Why ROI Is a False Measure for Marketing
Why ROI Is a False Measure for Marketing Episode 5 – The False Measure Listen to Other Episodes The words Return on Investment have a

What Does Marketing Mean for Your Company?
What Does Marketing Mean for Your Company? Episode 3 – The Meaning of Marketing? Listen to Other Episodes Marketing. It’s an old term that has

Are Websites Still Relevant?
Are Websites Still Relevant? Episode 2 – Are Websites Relevant? Listen to Other Episodes With social media, AI and video, do I still really need

The Identity Crisis: Why Your Business is Wearing a Tuxedo to a T-Shirt Party
The Identity Crisis: Why Your Business is Wearing a Tuxedo to a T-Shirt Party Men Without Hair Podcast Series, Episode 1: Who Are You? Listen

SEO Is Dead! Long Live SEO! Why You Shouldn’t Believe Reports of the End of SEO
SEO Is Dead! Long Live SEO! Why You Shouldn’t Believe Reports of the End of SEO “Reports of my death have been greatly exaggerated!” So,

Keep Your Political Talk Out of Your Business, Unless You Can Afford It
Keep Your Political Talk Out of Your Business, Unless You Can Afford It Men Without Hair Podcast, Episode 4 – Opinions Don’t Matter Listen to

A Simple Search String Can Ruin More Than Your Day – It Could Be a Nightmare!
A Simple Search String Can Ruin More Than Your Day – It Could Be a Nightmare! “Are Bengal cats legal in Australia?” DO NOT SEARCH THIS

Instant Coffee, Marketing and How to Build Your Brand Into Something Durable
Instant Coffee, Marketing and How to Build Your Brand Into Something Durable Anyone who knows me generally appreciates… ahem… tolerates my periodic rants. These aren’t

From True Love and Apple Pie to Buying a Coke, Some Thoughts on Brand Building
From True Love and Apple Pie to Buying a Coke, Some Thoughts on Brand Building What is your favorite song that was used in a