who are power pair marketing

We like our story. And it’s one of the reasons we think you’ll find that Power Pair Marketing has some of the best marketing solutions for small professional services firms for attorneys, insurance brokers, financial advisors and accountants.

Glen and Jeff have known each other for more than 30 years. Our friendship came first by decades, and it is something that is evident when people meet us.

In fact, Glen became friends with Jeff’s wife first, and Glen and his wife met at one of Jeff’s great parties. Those were really fun times! When the opportunity to work together on a project presented itself, we thought we’d team up and see how it went. Being great friends means that we already knew how to talk to each other in a way that friends do, which adds a level of candor to conversations that otherwise can take years to develop. Not only was our personal experience very satisfying, but our professional results surpassed anything we could imagine. (Check out our hardware on our awards page. That first project is there.)

How do we fit together? Glen is a writer, producer and researcher. He’s the one who will keep throwing ideas at a wall until something sticks. Jeff is an artist and videographer. He can take Glen’s ideas and render them beautifully. The language they have between them is something where small tweaks are discussed with great precision to make sure things are done in a way that is thoughtful and represents clients in the best light.

GLEN WEISMAN

There were two things Glen set out to do at the start of his career: work in music radio and as a sports writer. He’s done both! He worked for a radio syndication company where he was a writer and producer of a daily music and entertainment news service, and he covered motorsports and soccer for ESPN’s wire service. By his own estimate, in these high-volume environments, he’s written tens of thousands of pieces in his career. Whoa!

Beyond these jobs, he’s written for magazines and newspapers, worked on a movie project, and had a job in corporate communications.

After leaving radio, an opportunity to join an investment bank as an equities research and economics editor came along, and Glen took to it like a duck to water. When the bank closed, Glen began to freelance (again). That’s when the opportunity presented itself for him to work with Jeff and Power Pair Marketing was born.

Beyond these jobs, he’s written for magazines and newspapers, worked on a movie project, and had a job in corporate communications.

JEFF CLAPP

Jeff became an award-winning logo and layout designer during his time as a Creative Director in magazine publishing. His commitment to client satisfaction comes from his history in treating his job as a service bureau, and his employers as clients. This mindset has driven him to do outstanding work.

Some of his background is informed by his time working at the prestigious advertising firm McCann-Erickson in New York City, where he worked on branding, pitch work, commercials and print advertising for clients. This ability to develop unique perspectives is still reflected in the work he does for clients.

Jeff also has a background as a videographer. Jeff produces visually stunning video that flows effortlessly from interviews to beautiful b-roll footage and back again. From the editing flow to the musical choices, Jeff’s video creations have eye-popping openers that immediately engage the audience and riveting endings to create a lasting impression that leaves the viewer emotionally connected to the story…and your company.

Jeff and Glen are looking forward to unleashing their creative talent on a project to promote your company. They think you will be impressed and hope they will be a good fit for your needs. Schedule a quick zoom consult with them using the link below. They'd welcome the opportunity to get to know you.